Website Heatmap Tools - Track & Analyze User Behavior

What's the best website heatmap tool to track and analyze user behavior in 2024?

Ah, the mystery of the masturbating end user. You may think you’ve built the most amazing, world-shattering lesbian squirting site, and maybe you’ve even got the traffic to almost prove it, but there’s only one real measure of a site’s success, isn’t there? That’s right, friend, it’s conversions--the change you’re bringing in at the end of the day. What if those thousands of daily visitors ain’t buying your custom horse dildos or signing up for that subscription plan to your wife’s bunghole-and-feet photo galleries? Where are you losing them?

The website heatmap tools on this list were designed to help you figure out what your visitors are doing when they get to your porn site: where they’re clicking, where they’re scrolling, where they’re going and yeah, figure out why they’re leaving. You’ll see visual representations showing user interaction with your site, broken down by device, giving you powerful metrics in a simplified format to help you up your porn game.

I know you’re reading this on PornWebmasters, but it’s worth noting that these are some of the all-around industry leaders for heatmap and visitor recording tools, not just for adult-entertainment entrepreneurs. You’ll see some big-ass household names listed on their front pages, which tells you a lot about how reputable and respected these companies are. Would your old buddy ThePornDude ever steer you toward some bullshit? Skip the off-brand bunk and use the same tools the big boys are using.

How does a website heatmap tool work exactly?

It sounds complicated at first, but really it’s just a matter of pasting a small bit of code onto your site. Small’s the optimal word here, so you don’t have to worry about some bloated shit slowing down your felching tube load times. When visitors come by, the tool records visitor sessions, chalking up the numbers wherever they’re clicking, moving or scrolling. You can view all the interactions added up with the heatmaps, or zoom in on a targeted user’s visit to see exactly what they did when they got there. They’ve also got tools that’ll help you export and share that information with your porn team, so you’re not left babbling about numbers without context.

Obviously, it gets deeper if you dig, and all the features are lined up to help you really understand what your visitors are doing when they get to your site, all lubed up and ready. This makes it easier to tweak your setup with the goal of coaxing them where you want them to go. You can even use these tools to create alternate versions of your cosplay fisting site to see which ones convert best.

What kind of information will website heatmap tools show to me?Some of the information is the stuff you’ll find in other analytics tools, like where your visitors are coming from and where they’re going. What makes these heatmaps tools unique is how they visualize information like what they’re actually clicking on and where they’re scrolling. You can even see recordings of where those mice and fingers actually go, and what those users are focusing on. This visual presentation takes a lot of that maddening guesswork out of those dry-ass Google Analytics numbers you’ve been trying to understand.

Oh, in case you’re wondering, they’re called heatmaps because they really do look a lot like that night-cam footage they used against me at my most recent public indecency trial. Each of these tools offers a handful of different heatmaps, with hot-to-cold blobs of color to show where visitors are clicking, scrolling, moving their mice, typing, or otherwise interacting with your site.

Are website heatmap tools free?

Do you really think a visual website analytics tool with this much raw power under the hood is going to be free? What’s next? You want me to send you one of the sex robots I’ve been building in my downtime out of old vacuum cleaners? You have no idea how many cougars I had to bang to collect all those dusty and semi-broken Hoovers and Dirt Devils.

Here’s the thing, though: most of these companies offer tiered services, including a free plan for smaller websites or webmasters just starting out. (The ones that don’t offer a free plan you can use forever still have a free or low-priced trial you can take for a test drive.) Each website sets its own criteria for the free plans, but typically you’re looking at a full set of basic features but limits on things like recordings, pageviews, data storage and websites. Like your longtime drug dealer told you all those years ago: the first one’s always free.

As with many of the freemium tools I’ve got listed here at PornWebmasters, these heatmap and visitor recording tools do scale up with your growing porn operation, and so do the prices. The basic paid plans start at under fifty bucks a month for the mom-and-pops hawking amateur swinging videos to hundreds for the sprawling reality porn paysite networks with millions of visitors.

Will these website heatmap companies use, share or sell my website data?

I’d bet my left nut the websites listed below are safer about privacy than the apps on your phone, listening to your conversations and serving up ads about those leopard-print panties you mentioned to your mom. Due to the very nature of their services, these companies are really fucking loud about their privacy policies, typically making front-page boasts about GDPR and CCPA compliance and your end-user privacy. You’ll have to dig into the privacy policies for specifics, where you’ll largely find the same sets of rules about not selling your data and only collecting anonymous info.

What did you expect? You shouldn’t have to settle for some sketchy, second-rate bit of malware just because your business model involves videos of beautiful women performing a move called the Dirty Sanchez. I mean, shit, that’s kind of the whole reason I set up PornWebmasters, to help you guys find the best tools to build and grow your BDSM blog, beej tube or premium roast-beef pussy queef collection. As always, I’ll keep this list updated with all the best website heatmap tools to help you visualize exactly what your horny visitors are doing when they swing by. Keep the site bookmarked and don’t forget ThePornDude for all your jacking-off needs!